Lastly, what in the name of banana shenanigans is a culture of positive reviews? Simply put, this means you should be responding to every review. I recommend checking all of your review sites once a week and replying to every review – positive, negative, blank, or false.
If you respond to every review on every site, people see that and think their review, whether positive or negative, will be recognized. And isn’t that what we all want, deep inside – to feel like our opinions, and thus ourselves, really matter? I think so.